Reports are a powerful way to track subscribers and contacts on your site.

 Watch a video on Accessing Reports & Statistics

Summary Report

The Summary Report can be found in your Control Panel under Report > Summary. This page provides an overview of all activity on your site. Choose Summary from the Reports menu to view the Summary Statistics Report.

The Visitors Tracked statistic will help give you an idea of how many visitors are interacting with your search tools. If you use User Registration, the Visitors Prompted and Visitors Registered statistics will help you evaluate your chosen settings.

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For many of the statistics, the Summary report page includes a Trend Chart, which can give you a monthly comparison of your site’s activity.

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Featured Listings Report

The Featured Listings Report provides information on each of your active properties. Choose Featured Listings from the Reports menu to view the report.

The Page Views and Photo Tour Views columns included on this report can be useful in determining which properties have been most popular with site visitors.

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Email Updates Report

This section provides statistical information on emails sent, the people who are receiving the email messages, and details on click-through activity.

The Clients Who Received Email tab provides a list of all subscribers who received emails during the specified timeframe. The Client Click-Through tab lists each subscriber who clicked on an email update property link, and provides information on the subscriber and the property. A Click-Through indicates a higher level of interest and is helpful in assessing when the subscriber is close to buying and the types of properties in which the subscriber is most interested.

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Contact Activity Report

This section provides information on all visitors who have provided you with their email address. This list includes contacts who have requested more information about a property, scheduled a showing, and subscribers who have saved a property or search and/or signed up for Email Updates.

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